The story of Maglificio di Verona? Fifty years of genuine passion for knitwear.
Our work is not simply about yarns and fibres, but about a genuine love for the art of transforming them into garments that tell a story of care, attention and quality. At Maglificio di Verona, we have always believed in things made properly and in the details that make the difference — and those who know us are well aware of it!
Our knitwear does not follow passing trends: it is created to last and to accompany you through the years with elegance and simplicity, made with the integrity and dedication that lie at the heart of our brand.
In this new feature, we open the doors of Maglificio di Verona and invite you to discover who we really are: the people behind our work, the smiles and the professionalism that keep our company alive every day.
Enough talking — let the interviews begin!
At the heart of Maglificio di Verona lies a special bond: the relationship between a father and his daughter, who practically grew up surrounded by balls of fine yarn and the warmth of knitting machines. From an early age, Rachele watched the world of knitwear with curiosity and fascination, absorbing the passion that still unites them today within a solid family business.
Today, this important duo manages the commercial side of the company, expertly handling customer relationships and shaping the future vision of Maglificio di Verona. Mr Crivellente brings the experience of someone who knows every fibre and yarn, while Rachele brings the energy and fresh perspective of someone determined to develop this heritage of care and product quality even further.
Together, they are the beating heart of a company that never stops loving what it does, sharing with everyone they meet the passion of a family that lives and breathes knitwear:
In the logistics department, Giorgia is the queen of shipping: between unexpected problems, deadlines and parcels travelling around the world, she always manages to remain calm and solve every situation without missing a beat.
Sara, from the administration department, is our expert in numbers, accounts and invoices. When figures become confusing, she is always there to put everything back on track, because managing a company’s finances is certainly no easy task.
Two different departments, two worlds that may seem far apart, and two women who use patience, precision and a touch of humour to manage a fundamental part of Maglificio di Verona:
Giulia Bu. manages sample and production orders, carefully overseeing every stage of the process. With patience, precision and an infectious smile, she makes sure every order is correct, complete and delivered on time.
Working alongside her is Leticia, who carefully manages all the accessories, both those requested by customers and those belonging to our own brand. From selecting buttons to checking the smallest details, nothing escapes her attentive eye.
Two different yet perfectly coordinated roles: with them, every order takes shape and every detail finds its proper place:
In the sample department at Maglificio di Verona, ideas become reality thanks to people who use skill and dedication to transform a sketch into a finished knitted garment. Oanea is one of these people: with her natural manner and remarkable expertise, she takes charge of the prototypes and guides them step by step towards production on the knitting machines with unique ease.
Monica, meanwhile, takes care of the details that make the difference: buttons, labels and accessories. With the patience of a true craftswoman and meticulous attention, she checks, matches, verifies and arranges every element. Nothing escapes her, and those who work with her know that behind everything she does lies a deep love for her work — a passion that can be felt in her approach and seen in the results.
They are the ones who give shape and character to the first samples: the garments that begin telling the story of every new collection from the very first stitch:
In our shop, where garments come to life and finally meet the people who will wear them, two special team members make everything more welcoming, seamless and organised: Carlotta and Greta, our store managers and the beating heart of the Semi di Zucca team.
They know every garment inside out, but their work goes far beyond simply “selling”. They tell the stories behind each knitted piece, explain its details and guide customers through their choices with a kindness that immediately makes everyone feel at ease.
Carlotta and Greta are much more than store managers: every day, they transform the shopping experience into a unique and special moment:
Whenever you see one of our Stories, read a post, receive a newsletter or come across content about Maglificio di Verona, we are the people behind it: Giulia and Anna.
Giulia is a true company veteran: she knows the business inside out, is naturally skilled at multitasking, pays meticulous attention to every detail and always makes sure that every message genuinely reflects who we are.
Beside her is Anna, her trusted right-hand woman: curious and attentive, she works to find the right way to communicate the world of Maglificio di Verona authentically, effectively and with a touch of humour.
Together, we move between words, images, strategies and content with one shared objective: to tell the story of who we really are, every day, with honesty and beauty. Because behind every knitted garment there is a story — and we are here to tell it:
For us, fifty years of history are not simply a milestone: they are an interweaving of faces, hands, gestures and smiles that have created something far greater than a knitwear company or a workplace. They represent half a century of shared passion, genuine attention to detail and dedication across every department.
Above all, Maglificio di Verona is one big family. A family made up almost entirely of women: strong, precise and generous women who work side by side, support one another and place their trust in each other. It is a team that understands the value of collaboration and makes every single garment the result of genuine, collective and authentic work.
And now, this wonderful fifty-year journey continues with you!
Do you have any other questions, curiosities or simply feel like saying hello? Leave us a comment: we will be delighted to hear from you 🤍
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Artigianalità made in Italy dal 1975
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